Who we are

Jessica Chalk has an idea for an SEO company and she starts her own business called TrafficSoda. She quickly becomes incorporated and raises a small amount of funding to get things off the ground.

Jim Estill also has an idea. He wants to start a company that creates content. He calls his company DDE Media, after his father, Don D. Estill. He hires Lyle Shepherd to write and Jason Regular to manage the daily operations. Meanwhile, Jessica is now bringing on a few customers over at TrafficSoda.

Jessica is on fire with new customers and new staff, while Jim’s team has grown to 15 employees. The DDE team starts to incorporate social media into the company’s offerings and completes five textbooks. Everyone is happy.

Jessica is STILL on fire over at TrafficSoda and is hiring more, and more people to join the team. The company graduates from the Accelerator Centre in March – a huge milestone. Meanwhile, Jim moves over to Danby and announces Lyle as the president of DDE. And then, guess what? In June, TrafficSoda and DDE merge and become one big happy family.