Writing for SEO is not all that different from writing well in general. You want to make it clear, compelling, and as concise as possible. But there are a few essential SEO writing tips you should know if you’re new to the world of blogging. We’ll start with keywords, word count, and a few notes […]
You know that video assets are a powerful way to connect with individuals on social media and beyond. But, what if you’re targeting businesses? While the business-to-business world has yet to embrace video to the same extent as B2C, there are strong reasons why B2B marketers should use video as well. Research by Google shows […]
We live in a time when all it takes to make videos is a smartphone and an idea. It’s incredible. Imagine how different our view of history might be today if our great-great-grandparents had been filming their daily lives a hundred years ago. For businesses, the proliferation of online video presents unprecedented opportunities to connect […]